Have you ever asked someone a question and they answer based on why they think you’re asking, but they don’t actually address the reason that you’re really asking? For example: let’s say you’re car shopping and you ask the car salesman the length of a car before buying it. They may assume it’s because you are worried about […]
Tag: communication skills
Episode 128: The $12K IG Story: How to Get More People to Take Action Without Spending More Time Selling
Have you ever felt like when you communicate with people they just aren’t picking up what you’re putting down? Maybe you use Instagram stories to talk to your audience, but the words you’re saying just aren’t hitting, meaning people aren’t coming to you with questions, much less taking action (aka buying your offer). Or maybe […]
Episode #120: The Truth About Time and Money Objections
As an entrepreneur selling your product or service, have you ever gotten the “I’m too busy” or “I can’t afford it” objection? I’m sure you have! They’re easily the most common objections people give when they’re not able to make a purchase. The question is: are these objections even real? The truth is, sometimes people […]
Episode #110: Sell on Stories with the 3LD Formula
In episode 110 of the GUIDE Culture podcast, Macyand Kat share the 3LD formula to help you sell on stories specifically and also carry this concept into all different parts of your selling – in email, DM’s or conversation. You’ll walk away with a technique that you can implement immediately to really connect with your […]
Episode #108: The ONE Thing You Have to Stop Saying on Instagram Stories
Macy here! What if I told you that this ONE concept (when applied correctly) could completely shift the way people engage with you, your content AND ultimately your business? Skip straight to the juice by pressing play on this podcast episode ⤵️ THE QUICK RUNDOWN: [3:30] It’s a simple concept and a simple word – […]
Episode #62: Who Your Competition Really Is
In episode 62 of the GUIDE Culture podcast, Kathryn talks about who your competition really is and provides 3 ways to handle competition right now. What she says about competition might surprise you (hint: it has a whole lot more to do with you than it does other people). #1: Provide value. The word value […]
Episode #36: Living For The Long Game… At The Right Time
In episode 36 of the GUIDE Culture podcast, Macy talks about living for the long game through the CEO versus owner mentality. Disclaimer: depending on where you are at in your business, there may be different ways to apply this. This is also a concept to consider using for your overall life. Skip straight to […]
Episode #28: 6 Things You Can Do Right Now To Stand Out
In episode 28 of the GUIDE Culture podcast, Macy shares a speech she did for a local company called Gravy. Here are 6 things you can do RIGHT NOW to stand out in your market. Skip straight to the juice by pressing play on this podcast episode ⤵️ THE QUICK RUNDOWN: [2:35] Butterfly Walk Video […]
Episode #27: How To Make More In Your Salaried Job
In episode 27 of the GUIDE Culture podcast, we talk about three ways you can get paid more when you are in a salaried job. A lot of times people think that because they’re in a job that’s paid through salary, that they aren’t in control of how much money they make. We’d challenge you […]