GUIDE Culture® is a sales training that’s unlike any other sales training out there. Our method is unique, repeatable and timeless. That means you can learn exactly how to get more sales, better clients and faster results. And the real value is that it just gets better over time.
When it comes to learning sales, we know it feels like you’ve tried everything. You’ve listened to the podcasts, read all the books, followed the step-by-step instructions. You’ve tried sales and marketing tactics that seem to work for other people. You might’ve also made quite a few sales. But, it still feels like you’re piecing together everything to the point that you have no idea what did work when it does.
We take a whole-person approach to sales, because we believe that it starts way before you get to the point of “yes” or “no.”
GUIDE Culture® takes time-tested techniques of human psychology and turns them into a repeatable method so you can win people over, make the sale and serve them like crazy. And you can do it consistently.
Part of what makes GUIDE Culture’s sales training different is the fact that you learn skills that will transfer to all areas of leadership in your life, regardless of your position.
We really believe that sales is leadership and leadership is sales. We want to teach you how to win at both. Around here, we take a whole-person approach to sales and leadership. After learning the GUIDE Culture® process, you’ll start to grow the buying culture with your audience and the buy-in culture with your team you’ve been working for. And, the bonus? You’ll start to notice your own growth day-in and day-out, too.
You can do all the posting, all the pitching, all the talking… but none of it matters until you have their attention. This is the moment when the right people realize you have something important to say. You’ll learn the 6 key ways to get someone’s attention.
Curiosity may have killed the cat (yet to be verified, in our humble opinion), but it saved the salesperson. DAILY. This step helps you determine if you’re talking to the right person—the one you can really serve. You’ll learn the 4 P’s of unleashing curiosity, so you can not only get attention, but you can find out if you want to keep their attention or move on to a better fit.
In this step, you get to blow them away with what they really want. You’ll uncover the magic of the 5 Part WOW Statement that will have them not only ready to buy, but reeeeeally dang excited to give you their money (because they’re certain of the value coming their way).
Anyone can spout off why someone should buy something. But can you help them truly imagine, in detail, what their life will be like once they have it? In this step, you’ll learn how to help them imagine themselves using, enjoying and benefiting from your offer or idea.
When you give value in abundance with your product, service, or idea, your prospect’s life expands when they say yes.
In this step, you’ll learn how to actually close sales (instead of just offering and hoping, ya know?).
Spoiler Alert: This step alone will save you HOURS in sales conversations (and grow your revenue like crazyyyyy, too).
We have about 4 cohorts per year. When it’s time, you can enroll and get excited about the life change ahead – and it just might change your legacy.
When you enroll, you will choose a lab time – this is a small group of 10 or fewer people, led by your GC Certified Coach, that you will meet with weekly during your training to implement the new skills that you learn during training.
Get immediate (and lifetime) access to our next-level group with current students, GC grads and coaches. This is a safe space to practice and get feedback.
Because GUIDE Culture is repeatable and timeless, that means you can only get better with time and practice. Our students who practice in labs and then go out and practice in life and business get deeper results than we even knew were possible. With a dedication to curiosity and a desire to see what GUIDE Method can really do, we know you’re going to see the kind of results you’ve been searching for—and you’re going to be filled with purpose along the way.
Getting more sales and hitting your goals lightning fast is what you want, isn’t it? We also know you are the type of person who wants more than just more, better and faster. You want to feel purpose in your pursuits. You want to feel like you’re truly serving people better than ever. You want to feel like you’re going after something that’s bigger than you. Sound about right?
One of the fringe benefits of GUIDE Culture is that you’ll uncover a method to get CLEAR on your message, no matter what it is you’re trying to communicate. Clarity translates to more benefits than we can list on this page.
Here are just a few of the areas where our students win with the GUIDE Culture®
Your team wants a leader who will help them reach new heights and find purpose along the way.
It doesn’t matter what you say, it matters what people hear. Are your communication skills growing or dying?
Your family needs a leader to guide them to what’s true. Learn to instill your loved ones’ belief in themselves daily.
“If you don’t stand for something, you’ll fall for anything.” The best leaders are rooted in unshakable belief.
• Online Business Owners
• Nutritionists and Dietitians
• Business Coaches
• E-Commerce Business Owners
• Real Estate Agents
• Network Marketers
• Functional Medicine Doctors
• Pediatric Dentists
• Online Conference Creators
• Wealth Management
• Health Coaching
• Corporate Team Leaders
• Hospitality Team Leaders
• Insurance Agents