January 3, 2023

EPISODE 263: Money can be a Natural Byproduct of Your Life

You can look at money in so many different ways. Why do your thoughts on people who have money matter? How you think about money directly affects how you sell. It affects how you build value. It affects how you present your offer. It affects everything that you do. 

Typically, there are 2 things you’ll find people with a lot of money have in common:

  1. They’re in sales

Are they selling people? Selling a vision? Selling a product? Are they a founder who is keeping their CEO bought in? They probably started selling a product which led to them selling a team. They probably then moved into getting buy-in from their employees. Maybe they’re recruiting, so they’re selling people on how great it is to work with them. It could be that they sold the company they built to one person. They’ve had a career of sales conversations, no matter what they’re selling. 

  1. They help people

Persuasion means to help people win. It’s incredibly difficult to be a successful business professional and to be self centered. For the most part, a successful business professional can not be self centered because they were so focused on helping others win. They’ve niched down. They’ve gotten specific and really good at one thing so that they can think about others and help them. Money isn’t the focus of working; helping others is. Money is the consequence of working. 

The best part about thinking this way is that sales skills aren’t a gift; you aren’t just born a natural salesperson. Sales skills are taught. You have to change who you are to be great at sales. You can replace some of your natural instincts with learned persuasion skills. Think of sales like planting a seed. You would never just lay the seed on top of the soil. You’ve got to make a mess; dig out the weeds and bad soil. Plant your seed deep into the ground. When you are willing to dig up the soil and put the seed deep into the ground, water, wait, and prune – money becomes a natural byproduct of your life. Money can not be what you think about first – that takes your focus off of helping people and what truly matters. When you think about making money in a different way, when you’re rooted by strong and deep roots of persuasion skills, everything outside of that becomes predictable and fun!

At Guide Culture, we’re on a mission to not just empower people to make more sales, but equip them to do it better and faster than ever before. Our version of winning looks like watching you lead your prospects to the right solution for them, lead your team to a common goal, or lead your family to grow into the humans you know they can be. We believe sales is bigger than that slimy feeling you say you get when you pitch a new prospect. It’s about loving and serving your people well. And learning how to do it is not something you can afford to push to the side anymore. 

If you’d like to learn more about our next cohort this February, shoot us a DM with the word BLOG at @theguideculture on Instagram!

You can purchase our book, Persuade for Good by clicking here!





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