December 27, 2021

Episode #19: The Journey to GUIDE Culture

In episode 19 of the GUIDE Culture podcast, we talk about the rebranding journey of Clearly Confident.

Clearly Confident was the original name for our sales training. In this episode, we talk through the rebrand process and how exactly we landed on the new name, GUIDE Culture.

Skip straight to the juice by pressing play on this podcast episode ⤵️


[1:32] How the sales training started

[4:08] When Macy finally bought in

[5:30] When the idea of actually selling the training came about

[8:48] The first training we ever taught

[9:41] How the name Clearly Confident came about

[11:30] Trademarking Troubles

[16:14] How the name GUIDE Culture came about

[18:24] GUIDE Method + GUIDE Culture




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