If There Was a Better Way (a timeless and repeatable one) To Get More Sales and FINALLY Experience the Success You Know You’re Meant For…

WITHOUT feeling sleazy or slimy or pushy…Would you finally feel confident enough to go ALL IN on your pursuit of that next level?

If There Was a

Better Way

(a timeless & repeatable one)

To Get More Sales


Experience the

Success You Know

You're Meant For...

WITHOUT feeling sleazy or pushy

Would you finally feel confident enough to go ALL IN on the pursuit of YOUR next level?












Here’s why no one *really* teaching you how to sell is 

Costing You the Legacy-Building Kind of Success You Deserve

You can follow all the tips and tricks. You can do all the “right” things. Do all the posting. All the emailing. All the team meetings and the pitching and the talking…

But, it doesn’t matter how many people you “show up” for if they’re not really paying attention. 

It doesn’t matter how many times you email, if you can’t get anyone to take action.

It doesn’t matter who or how you pitch if they’re still not sure that what you have to offer matters for them.

So, whether you’re an online business owner, a career-go-getter, or a leader in general, we’re sure you already know:

SHOWING UP doesn’t always lead to GETTING RESULTS.

So, if you know with certainty…

That you’re not reaching the sales numbers you think you should be based on the amount of work you’re putting in…


That the method you use to get someone to the “sale” or buying into your idea is non-existent, or maybe just random at best, leaving you completely exhausted, endlessly confused, and feeling betrayed and unfulfilled when you get ghosted (again), searching for that “next best strategy” that might *actually* make a difference this time…

Then keep reading…

Because what comes next could be the difference between learning how to get more sales, better clients, and faster results OR continuing to get ghosted and be overlooked when you have something life-changing to offer.

But, first. It’s time for some real talk.

We know you've probably

tried (what feels like)

everything to fix the problem:

You’ve listened to all the podcasts (some of ’em twice).

You’re reading all the books.

You’ve bought mini-courses and downloaded pretty pdfs.

You’re an action taker.

But, still… even though you’re seeing some sales, you’re also getting ghosted. And you can’t tell the difference between who’s totally tracking with you and who’s on the track in the OTHER direction.

Plus, you’re pursuing your goals ALL ALONE, and you don’t know if there will ever be anyone by your side whose passion and dedication you can trust.

The problem is…

No matter how much action you take, none of it will work because you’re following the playbooks of so many people and getting conflicting advice that you end up having to piece it all together yourself.

It’s not your fault. You’re doing the absolute best you know how to pull it all together.

So maybe you know a lot about marketing and you know how other people have done things, and you’re wondering… “If I’m doing all of those things and still not seeing results… do I just not have it?”

Short answer? You absolutely do *have it*. 

Trust us when we say:

It’s not your fault, you just haven’t been given a cohesive playbook to sell consistently… YET.

With all your focus, passion & hard work, don't you think it's time you start WINNING?

Consistently? (Preferably in a way that can be repeated?)

With all the courage you’ve shown in pursuing this path of leadership and your own version of success, PLUS the work it took to get to where you are right now—you deserve to WIN.

You deserve to know exactly how to crank the dial when you want more sales. 

You deserve to feel fulfilled in your work because you’re pursuing your PURPOSE and serving people with abundant value.

You deserve to achieve the legacy-changing kind of success you always see in movies or magazine features or admire from afar, but you never really thought it was for you.

We really do believe you deserve that. And, the first step to getting there?

Shattering some of those sneaky lies you’ve been told about what exactly it means to “sell.”

5 Myths Keeping You In


Leadership Mode

But you’ve tried the sharing thing, right? And maybe it got you a few sales here and there, but it left you with just as many people ghosting you (they seemed really interested!) and NO earthly idea why the people who came through ended up buying. Plus, you still feel like you’re just bothering people when you try to sell. You don’t want to be pushy.

What you’re missing:

If you feel slimy when you sell, you’ve gotta know there is a better way. AND, sharing a product without a system to SELL that product doesn’t make you $$$, it makes you an ambassador. You need a proven system. Less slime, more service? Feeling fulfilled when you make a sale instead of freaking out that you tricked someone into something they didn’t want? Sign. Us. Up.

Have you ever been told, “Everything you could possibly want to learn is free on the internet”? When your income isn’t there yet, it can be easy to take in allllll the free content. But, you’re running into a wealth-of-knowledge, lack-of-results problem. You’re hearing a heck of a lot of “do this now!” “do this first!” “no, never do that.” “start here!” And you’re left without a reliable roadmap and stuck with wasted time and NO clarity (or income to show for it!).

What you’re missing:

You need a method that’s already organized and streamlined for you. Smart people (like you!) know that the fastest way to success is to put skin in the game. Wouldn’t you rather invest in something that works rather than spending your precious time (and money) on a bunch of things you’ll have to piece together yourself (and just hope and pray it works once you put it into action)?

We know, we know; you didn’t go to college to be a salesperson. No one does really. Which is why people think “it just comes naturally to others”, “they have more charisma”, “they can talk to anyone”, “they’re an extrovert” the list goes on. And you’re left with feeling STUCK, because who you are is preventing you from becoming who you wish you could be (and who you really feel CALLED to be, right?).

What you’re missing:

We believe that whether some of these things come naturally to you or not, they CAN 1000% be grown, maybe even become your strongest attributes. It would be easier to believe that sales superpowers belong to the lucky ones or that it’s only for people who work in sales for a living. 


When you get your kids to behave in class. Sales.

Want someone you love to come to your church? Sales.

Tryyying to get your husband home in time for dinner each night? Sales.

Need your staff or team to meet a goal and you need ‘em to ‘get it’? Sales.

Ever been interviewed? Sales.

You’ve always been a go-getter and you’re seeing success, but you’re exhausted. You know you’re pursuing your dreams alone, but that’s because you really don’t believe you can trust anyone with your dream, your mission, your goals as much as you can trust yourself.

What you’re missing:

Solopreneurs don’t build empires… totally bought-in, mission-driven teams do. What got you here is amazing, it’s admirable. REALLY. We believe that. But it’s not gonna get you THERE. Can you see it? Off in the distance? That BIG DREAM that doesn’t even feel possible? It’s time to start investing time and intention in the team that will travel that road with you (and, honestly, make it 10000x better along the way).

You’ve got Scattered-Strategy Syndrome. We feel that. But, here’s the thing: Most solutions promise the world, but only give you a little success. Before you know it, you’re up against yet another ceiling, and you have to go searching for a solution for your new level, new devil problems. You’re always looking for the next best thing, but is it really the best if you have to find another one in 3 months?

What you’re missing:

You know what’s totally timeless? The art of persuasion. Learning to win people over to whatever is going to move your business to the next level is a skill that will serve you right into building a legacy that really matters. You need a method that allows you to GO DEEPER, AND GET BETTER, no matter what you’re pursuing next. You need a framework that’s going to stick with you and push you to grow throughout your journey to success.

Do you see that glimmer of hope?

Your next level is about to get a whooooole lot easier.

If you’ve made it this far, we know you know that more sales would obviously lead you to more success. You know, more revenue is when you know you’re making it, right?

Well, yes… but there’s so much more.

But, did you know… by using the GUIDE Method we’re about to share with you, you’ll develop the skill to finally…

➡️ Sell in a way that truly feels like serving. You’ll feel more fulfilled when you help someone buy or sell yet another team member on your idea. You can stop feeling scattered when it comes to selling.

➡️ Have a cohesive, effective method to fall back on so you know exactly where you are in a sales conversation and what you need to do next (no more making sense of too-specific sales strategy or totes-vague psychology to sell).

➡️ You’ll become a truly dynamic salesperson AND leader. You’ll learn to cultivate the skills of enthusiasm so you can magnetically attract the right people to your mission and get them pumped about it in the process.

➡️ You’ll start to lead your team to execute on your mission with the same determination and passion, because you know exactly how to coach their buy-in on a daily basis.

Hey fam! Macy here.

Co-Founder and Co-CEO of GUIDE Culture

If you told me 4 years ago that I’d be teaching hundreds of entrepreneurs about sales alongside Kathryn, I would have laughed… very hard.

I went to college unsure about what the future held. I had full intentions to get married and start a family. Until it was time for that, I started a job that would ‘do for now.’

After desiring more, I started a side hustle and did ALL THE THINGS I was told to do to be able to have the life of my dreams. (sound familiar?)

A few months in, I made some sales and experienced some traction – but nothing like I thought I should have.

Especially compared to all of the hard work I was putting in: showing up on IG, adding value to people’s lives and being the best business owner I knew I could be.

But there was a
HUGE missing piece .

Creator and Co-Founder of GUIDE Culture

The missing piece was right in front of me the whole time! My dad, Loy Day, started his career as a teacher and coach.

It wasn’t until someone put belief in him by saying “you should go into real estate and take sales training” that he started desiring more for his life.

That’s when he started taking trainings, attending conference and listening to personal development tapes. After many endeavors – photography and blinds, for example – he ended up in the insurance business.

The one constant through all of his endeavors were the sales and communication skills that he pieced together from all of his learning.

As he used these skills and started to see massive results in his own business, he became very passionate about developing a sales culture for his staff and in our home. For years he tried to teach this to me, but I resisted. 

When I found myself with my back against the wall in my business, that’s when I finally agreed to buy in and let him teach it to me:

This was it!

After learning and implementing the skills that he taught me, it was so clear that THIS was the missing puzzle piece for so many.

I went to my dad and asked if he would come alongside me to teach this. We couldn’t keep holding this in for ourselves.

He said yes and we began organizing the spreadsheets that he had been taking notes on for over 30 years (you can imagine the gold that he had).

It took us about a year to organize the training in a way that people could understand and apply easily. We were FINALLY able to host our first online training in August 2018.

In one of our first sessions, there was a student that was bought-in from the very beginning. And her name was Kathryn.

Hey, sweet friends!

I’m Kathryn.

Co-CEO of GUIDE Culture

I think I had (subconsciously) dreamed of being a fancy pants corporate person clicking my heels in a marble lobby. I decided when I was about 15 that I would become a dietitian and do really cool things with that career. Travel, speak, you know cool “work” things.

When I got into corporate it felt like an epic failure. The phrase “clocking in” still makes me nauseous. That’s when I made the pivot into a side-hustle so I could create my own life, make my own money. Be. A. Boss.

For a couple of years my sales were mediocre. They met the quota, but were nowhere near life-changing.

I was on a roller coaster of motivation and overall I was unfulfilled. Before I called yet another “failure,” I decided to invest in myself.

That investment was GUIDE Culture.

Within 90 days I had seen a 4x increase in sales.

And that was just the beginning. $500 dollar months turned into $10,000 months in less than a year. It was true. I COULD do this. And so can you.

GUIDE Culture was the answer to the puzzle for both, Macy and I. It gave us both confidence, a track to run on and the skills to make traction quickly and effectively.

Listen, we aren’t special. We just followed a timeless and repeatable system that generates consistent results. And now you can too!

Because we’ve seen the success ourselves, from the ground up…

We know YOU have every single thing it takes to create the life you want. You just need tools that will last you a (crazy impactful) lifetime.

From pulling teeth to
“how can I sign up?”

A simple gesture led
to a $6,000 sale

Confidence, even in high-level business meetings

Taking your current sales

Your Consistent
Results Are Loading

GUIDE Culture's

School of Sales









Our unique persuasion system is the “better way to sell” you’ve been searching for. It’ll last you a lifetime (and change your legacy, too).

School of Sales is a hands-on 8-week experience designed to teach you a timeless, repeatable method of persuasion so you can get more sales, better clients and faster results. 

We take a whole person approach to sales. You know what that means? Not only will you watch your revenue start to grow, but you’ll grow and change in the process.

The result for you will be a newfound sense of leadership and confidence so you can take your business to the next level… and the next… and the next.

Why call it a school, you may ask?

If you think about it, most people  go to college to get a degree. If you want to be a lawyer, you go to law school. If you want to be a doctor, you go to med school. If you want to be in business, you go to business school (although, we’re pretty convinced a business degree isn’t necessary to run a business, but that’s another story for another day 😅).

Once you have the degree and get into the real world, people often realize that the degree itself isn’t enough. In fact, it kindaaaa means nothing if you don’t know how to SELL aka get people to actually work with you.

Your ability to sell (yourself, your product, your ideas) – THAT’S what moves you through life.

We did a little research into some major MBA programs and not one course was about sales skills. Pretty mind boggling right? $72,000 for a degree that doesn’t even give you the skills to get what you have into the hands of people.

That’s  when we decided to create our own school 🎓 and it’s not going to cost you $72,000. Keep scrolling for your tuition & to enroll in the coolest school ever!

No more ceilings, just success.

The Anatomy of GUIDE Culture's
School of Sales

From Scattered in Sales to the
sweet taste of sustainable success

These foundational elements are the heartbeat of GUIDE Culture. Winning at sales and leadership is about so much more than learning to get the “yes.” We believe you need to have the foundation of a champion in order to lead. 

That foundation includes…

Grow Your Champion Mentality

Gain Certainty
in Your Beliefs

Consistently Captivate the Right People

Effortlessly Control Conversations
(all service, no slime)

where you'll learn to use...

The Proven GUIDE Method

Learn to sell products, services, experiences,
ideas, beliefs, and so much more.

This method is less about selling as you know it now (you know, slimy, pushy, getting people to buy something they don’t even want). 

Instead, it’s about helping the right people buy. That means you can feel secure and fulfilled as you sell because you know for a fact that you’re serving people who want the exact value you have to offer.

In this 8-week online intensive, you’ll learn the GUIDE Method from start to finish, and you’ll get support to immediately start implementing so you can see results FAST.

The 30,000 foot view of
our proven sales process ⬇️

You can do all the posting, all the pitching, all the talking… but none of it matters until you have their attention. This is the moment when the right people realize you have something important to say. You’ll learn the 6 key ways to get someone’s attention.

Curiosity may have killed the cat (yet to be verified, in our humble opinion), but it saved the salesperson. DAILY.

This step helps you determine if you’re talking to the right person—the one you can really serve. You’ll learn the 4 P’s of unleashing curiosity, so you can not only get attention, but you can find out if you want to keep their attention or move on to a better fit.

In this step, you get to blow them away with what they really want.

You’ll uncover the magic of the 5 Part WOW Statement that will have them not only ready to buy, but reeeeeally dang excited to give you their money (because they’re certain of the value coming their way).

Anyone can spout off why someone should buy something. But can you help them truly imagine, in detail, what their life will be like once they have it?

In this step, you’ll learn how to help them imagine themselves using, enjoying, and benefiting from your offer or idea.

When you give value in abundance with your product, service, or idea, your prospect’s life expands when they say yes.

In this step, you’ll learn how to actually close sales (instead of just offering and hoping, ya know?).

Spoiler Alert: This step alone will save you HOURS in sales conversations (and grow your revenue like crazyyyyy, too).

But, wait… what if people don’t want it? What if it’s too expensive? What if they claim they don’t have time? What if their hubs isn’t on board? Don’t worry, there’s a step for that. Seriously, we’ve got you!

In this worth-the-price-of-admission (according to our grads) bonus step, you’ll start to see every doubt, question, hesitation as an opportunity to serve them better and deeper, because you’re truly ON THEIR SIDE in the buying process.

The Curriculum

Increase Value

• Discover your tilt that makes you stand out from others in your industry

• The WIIFM formula that helps you get in your prospect’s head

• The 5 Part Wow Statement to make people want to buy

Unleash Curiosity

• The best way to find the DBM of a potential client

• The 4 P’s of Unleashing Curiosity

• Learn to create a customized message for your audience that proclaims the big value of your offer

Handle Doubts + Get Attention

• What to do when someone tells you “no” (or asks for the price)

• The 4 step process to handle doubts like a boss

• How to create talk triggers so that your customers market for you

Visualization + The Close

• Go from fact telling to storytelling so that others truly care about what you’re saying

• Discover the technique to help your potential clients undoubtedly see that they want what you have

• The number one way to double your sales numbers

Build Value, Advanced

• Create customized evidence on the fly for your ideal client so they know you’re talking specifically to them

• Learn to back up what you say with proof so you can become a recommended expert

• Drawing out the magnetic personality in you

Unleash Curiosity, Advanced

• Learn how to talk less and still make a powerful point that sells

• Ask questions in a way that gives you the “answers to the test” so you can close quicker with qualified prospects

• Grow your belief through the challenges and “next levels” so you can be focused for the long game

Handle Doubts +
 Get Attention, Advanced

• Learn how to use someone’s objection as the very reason they should buy your product

• Discover attention getting techniques that will make your audience’s ears perk

• Determine how to get on the same side of the table of even the toughest critic

Visualization + 
The Close, Advanced

• Learn how to sell in vivid word pictures that will put your client into their happy place

• Apply the  signature GRIT formula for ultimate success in your business

• Establish key things to do after asking a closing question (and when to ask)


Think of it like when you made the decision on the college you were planning to attend. Once that decision was made, you started to identify as a student of that school. You might’ve visited the campus a few times, attended a football game, got into some facebook groups of other freshman students, you wore the merch, put a sticker on your car, signed up for one of the first orientations – you embodied being a student long before the first day of school

And when that first day came – you were confident, prepared and excited to begin your journey.  

That’s what prep school will be for you.

And for the first time ever – you can be a part of it.

It’s a bonus live session to help you get acclimated with what’s to come and know EXACTLY what you’re selling, so you can hit the ground running on the first day of school.

When you join GUIDE Culture School of Sales, the first thing you’ll receive is Prep School, where we’ll make sure your mindset is right, you know exactly what to focus on before your training begins AND you’ll get the product knowledge formula 🧪

This formula will help you find and go deeper on the *right* product knowledge, followed by how to implement it in the GUIDE Method when your training begins.

This part of Prep School alone could make your entire School of Sales experience & results so much greater.  

Weekly Coaching in Labs
to Refine GUIDE Method

We’re not really believers in that whole “knowledge is power” thing. We believe knowledge turns into power when you ACT on it.

That’s why our training includes weekly labs so you can immediately implement the skill that you learn.

We truly believe that labs are where the real magic happens. Labs are run by our GUIDE Culture trained coaches and are structured as a safe space to provide constructive feedback and points of growth for each student.

You’ll have the chance to select one of these lab times that works best for you (all times are ET):

Wednesdays: 10am | 12pm | 7pm

Thursdays: 10am | 2pm | 9pm 

Mailed Workbook

Our goal is to make the training as value packed as possible for you, which is why we’ve created a 100-something page workbook to go along with the training.

It wouldn’t be very GUIDE Culture of us to make you print it off and bind it yourself… so we mail it right to your door (yes, snail mail is still a thing!)

The Technique Accelerator: Your Interactive Workbook

We want you to be able to refine your skills and knowledge for each session in a very easy way.

The Technique Accelerator: Your Interactive Workbook is a living document for each session that you can keep referring back to even after your training is over.

Lifetime Access to the
Private Graduate Podcast

Can you learn the GUIDE Method in 8 weeks? Absolutely.
We also know that you (yes, you!) are not about just learning and moving on. You want to digest. You want to understand. You want it to become second nature – because there’s nothing like being able to have sales conversations on auto pilot.

Over time, we found that our students weren’t about just a little success. They wanted to win CONSISTENTLY. That’s why we created a private podcast just for GUIDE Culture grads. These podcast episodes mirror the program content and training, and offer you an opportunity to listen and re-listen in the most convenient format possible.

And, I mean, who doesn’t want access to a secret podcast? Cool doesn’t even cover it.

Lifetime Support in the
GC Facebook Group Fam

We know, we know. Every online program comes with access to a Facebook group, and each and every single one says they’re different.

But, we really mean it.

The GC Fam Group is filled with supportive, growth-minded, and totally next level people just like you.

We, along with our coaches and grads, are consistently active in the group with the goal of helping you win.

Lifetime Access to Your
GUIDE Culture Training

We like to say that professionals REPEAT until they can’t get it wrong and giving you lifetime access to the training material will help you do just that.

To really be able to sell on autopilot, you’ll need to learn the skill again… and again… and again. And one day you will look up and be amazed by the confident conversations you can have without even thinking about it.









Ready for the GC juice?

Here's another look at what

you'll get when you join:

• 8 Weeks of Training
• Prep School
• Weekly Coaching in Labs to Refine GUIDE Method
• The Technique Accelerator: Your Interactive Workbook
• Training Workbook Mailed to your door

• NEW! Opportunity to become certified

• Lifetime Support in the GC Fam Facebook Group
• Lifetime Access to a Graduate Only Private Podcast

• Lifetime Access to GUIDE Culture Training


Total Value: $12,700

Your Price: $12,700 $3897

Your Tuition:

Cashflow Friendly

3 Payments of


Save-a-Little Pay-at-Once

1 Payment of



1 Payment of


followed by 5 monthly payments 

what's included:

The GOLD Experience



YOUR PRICE: $10,497


The Signature Online




wanna chat first?
To see which program option is the best fit for you,
DM us @theguideculture on Instagram with the first
word ‘BANANAS’
and you’ll be the first to hear back
from a GUIDE Culture team member!

The PROOF is in

the Screenshot

“Session 1 alone has lifted the veil for me.”


“BEST investment I’ve made
in my ENTIRE career.”


“Made my biggest sale to date and my training hasn’t started yet!”


“The labs are why GC works –
it’s the accountability piece.”


“I just had my BEST month in business!”


“These skills truly apply to all
parts of your life.”









Wanna chat before enrolling?
DM us @theguideculture on Instagram with the first
word ‘BANANAS’
 🍌 and you’ll be the first to hear back
from a GUIDE Culture team member!

Smart GC students

Have These Q's

We've got answers (or at least a mindset
shift to help you get to the answer!)

This is such a good question. Okay, we know it’s not a question, but we hear the question you’re really asking. Can it really be that good? In our humble opinion, yes.

We’ve worked tirelessly on this ONE method over the years to make it as simple as possible for you. The simplicity makes it repeatable and allows your sales to get easier because you know exactly how to enter (and manage) a sales conversation.

The method is timeless because it doesn’t hinge on one strategy or trendy tactic. GUIDE Culture was built from the ground up by understanding how humans function, what they want, and how they buy. The art of persuasion is timeless.

We get it, we’re also making every effort to maximize our time (and results, heyyyy).

That’s exactly why we designed the training to be one-part self-paced and one-part live-learning inside labs. The weekly trainings that will drop in your portal are one to two hours each. Lab times range depending on how many students are in your group, but there’s no fluff around here, mmmk?!

Putting in time for homework and some time for practice is a game changer. It will help you truly get the most out of the training. The ones who set aside this time and make the commitment are the students who set themselves apart. every. single. time. (We can’t wait to watch you become one of them!)

There is no “assigned reading” or anything like that – we already know you’re a student of life! Keep reading whatever personal development book you’re in to keep you sharp and always learning!

GREAT question! We too want to make sure our schedules align with the lab schedule!

Our labs are held on Wednesdays + Thursdays each week. We know that schedules can look different for everyone, so we have a great host of coaches with the ability to lead labs at various times of the day!

Check out the schedule below that includes days and times labs will be hosted:

Wednesdays @ 10am ET

Wednesdays @ 12pm ET

Wednesdays @ 7pm ET

Thursdays @ 10am ET

Thursdays @ 2pm ET

Thursdays @ 9pm ET

If you have a team, that makes you a leader. And the best thing a leader could ever do is create more leaders.

We really believe that leadership IS sales and sales IS leadership. So, that makes leadership a sales job. I.e., getting everyone excited for launch, casting vision for a new direction, helping bring the best out of your team.

That said, it’s most important that YOU take on the sales skills. Now, when things get really juicy is when a teammate also has sales skills.

The very best thing to do is get your teammate signed up to learn sales skills, whether that is at the same time as you or after. Now, you may wonder, “can I just teach them the sales skills myself?”

Fair question. Once you experience what it is like to have a Master GUIDE Culture Coach refine your message and push you to perfect it, you’ll realize that is THE component that makes this work. You can be so excited to guide your teammate into the same life changing experience you had.

You will walk away with a robust team focused on serving, vision, and making sales with the SAME culture.

As John Maxwell says if you want to go fast, go alone. If you want to go far, go together.

Great question! We also want our investments to produce results.

Which is why we have a question for you: what does it mean for this to “work” for you?

We can’t guarantee anything, but we can say that when you buy in and do the work, the results are much more likely to happen for you.

Here’s the thing: We (Macy, Kat, Loy) are not special. We just found and followed a proven system that works over and over again and we are committed to getting better at it daily. Our GC grads have that same level of commitment, too!

As we’ve mentioned, we stand firm in our no student left behind policy. If you do the work and still aren’t getting it, we do everything we can to make sure you do!

Great question! Like we said above, the skills you learn in GUIDE Culture are timeless AND transferable, which means they will overflow and improve in all parts of your life.

Many people leave GC and say, “WOW, I had no idea how this would impact all parts of my life – including my corporate job, my family and my friendships.” 

We love that you’re weighing your options to see what’s best for you right now. We also want to make sure we’re investing in the right things at the right time.

At different points in your business, you will need different things. Sometimes it’s a business coach to point you in the right direction. Sometimes it’s a service provider to delegate tasks to. And sometimes you need a training or a course to learn a new skill.

In GUIDE Culture, we won’t coach you in your business. What we will do is teach you the foundational skills of sales that will help you navigate any season of your business confidently.

For the first time, this enrollment period is open to Cohort 33 (Summer) AND 34 (Fall). Once they’re full, that will be the last chance to join in 2022. We want to give as many people as we can the chance to join us LIVE! If GUIDE Culture has been on your 2022 vision board, NOW is your time! And don’t forget, when you enroll in either of the 2 remaining cohorts, you get to attend  the 8 weeks taught LIVE for the first time ever. 

First, congrats! That is a big deal. Second, I would ask – are you where you want to be in your business?

What’s cool about sales skills is that you’ll always be learning and perfecting them. It’s not something you ever have or don’t have. The skills you learn in GC will start saving you time and allow you to live in your zone of genius!

The format of the training is hybrid. You can watch each session on your own time, weekly in your portal. Then you will take your cute self into your small-group style Skills Lab to practice and get feedback from your coach. The only thing different for THIS enrollment is that you can watch the 8 weeks taught LIVE (at 10am ET every Friday from July 22nd to September 9th) before it goes into your portal (with lifetime access, YAY!). 

Is sales a numbers game? Yes AND no. Yes, knowing your numbers matters. No, it’s not true that just because you have leads that they will convert into customers. True conversions require correct messaging and conversations that create action.

Too many leads without the ability to convert them = an audience that isn’t listening. Getting someone interested from your posts just isn’t enough. You must be able to take those that are interested and move them into the next step – which is buying from you.

GUIDE Culture helps you do both – get people interested AND move them into a buying decision that they’re proud of because they know that you’re helping them solve a problem.

That’s awesome! We’re all about educating ourselves, too.

The problem with listening to all the education is that they tell you WHAT to do, but they usually leave out the “HOW to do it” part.

In GUIDE Culture, you learn the what and the HOW with a proven process, plus receive immediate practice so you can ultimately win in your life and business.

Ooooh, we can’t wait to see you inside!

To recap, with School of Sales, you’ll get:

  • 8 Weeks of GUIDE Culture Training
  • Prep School
  • Weekly Coaching in Labs to Refine GUIDE Method
  • Mailed Workbook
  • The Technique Accelerator
  • Lifetime Support in the GC Fam Facebook Group
  • Lifetime Access to Private Graduate Podcast
  • Lifetime Access to GUIDE Culture Training

When we break it down, all of that is worth $33K.

But for you to OWN this skill for life and carry it with you no matter where you go – you can enroll today for just 1 payment of $599 (followed by 5 monthly payments) OR you can pay in full.

Recently we were talking to someone who pays $5K per month for someone else to do stuff for her. She is RENTING a skill for $5K PER MONTH. And when/if that person leaves, that skill goes with them.

This is something you can own for just 1 payment of $669 TODAY!

In the past, the training has been pre-recorded and released into your portal each week. Since the material has been remastered, we will be teaching it LIVE for the first time ever.


Starting on July 22nd, each Friday for 8 weeks, we will go live from GC HQ and you will be invited to join us via Zoom. The teachings will start at 10am ET each day!


Here’s the breakdown:

  • July 22: Week 1, Session 1
  • July 29: Week 2, Session 2
  • August 5: Week 3, Session 3 + 4
  • August 12: Week 4, Session 5 + 6
  • August 19: Week 5, Session 1 Advanced
  • August 26: Week 6, Session 2 Advanced
  • September 2: Week 7, Session 3 + 4 Advanced
  • September 9: Week 8, Session 5 + 6 Advanced

Something we love so much is having people visit GC HQ. It’s total fam vibes and we love being able to hug you IRL! Until now, we’ve never offered the ability to attend GC HQ unless it was a true In Person Training. 

Since School of Sales will be taught live each week, we are opening our doors to YOU! When you join, you will have the ability to come join us in real life any Friday that you wish during the teachings.

If you’re local, come every week! If you’re from out of town, plan a day trip! We can’t wait to have you ❤️‍🔥

still 50/50?

Check these off and you’ll be 100% on your way to results.

You’ve started to see some sales, but you’re not exactly sure what you did to get them or how to replicate it.

You’re a total boss in your industry or workplace, but you feel a little alone in your pursuit of success. You’d love a way to save time and get the same results. Maybe even start growing a totally bought-in team to help you get those goals.

You’re no stranger to the grind. You’re one of the hardest workers around. You just really want to know that the hard work is on the way to GETTING RESULTS.

You’re already investing time and energy into growing yourself. You’re a lifelong learner: constantly listening to podcasts, reading books, getting better daily.

You feel like you were made for more, you just need a roadmap to get there.
You’re actually really pumped to have a nerd-level-method to fall back on so you don’t have to shy away from sales anymore. You’re excited to GO DEEPER, AND GET BETTER over time.

You cannot WAIT to get an objection from a prospect and actually be able to handle it. Like a BOSS. You’re ready to see questions as opportunities, not a “no.”

If you’re confidently saying
“check, check, checkity check” to at least 5 out of 7 of these specific qualifications, GUIDE Culture is totally for you!














Wanna chat before enrolling?
DM us @theguideculture on Instagram with the first
word ‘BANANAS’
and you’ll be the first to hear back
from a GUIDE Culture team member!


I know it’s hard to imagine a sales method that works for EVERY industry, but we’ve really seen it to be true (and so have our grads). 

Still, we totally get that you want to see the types of people who’ve already transformed with GC, so here’s a handy (ever-growing) list for ya:

  • Online Business Owners
  • Network Marketers
  • Functional Medicine Doctors
  • Optometrist
  • Architects
  • Pediatric Dentist
  • Teachers
  • Online Conference Creators
  • Wealth Management
  • Real Estate Agents
  • Health Coaching
  • Candle Business Owner
  • Moms
  • Corporate Team Leaders
  • Hospitality Industry Workers
  • Nutritionists
  • Veterinarians 
  • Copywriters
  • Life Coaches
  • Insurance Agents









Wanna chat before enrolling?
DM us @theguideculture on Instagram with the first
word ‘BANANAS’
and you’ll be the first to hear back
from a GUIDE Culture team member!


By now you know:

It’s definitely not your “selling genetics” that are keeping you from getting the results you deserve. 

The biggest difference between learning how to get more sales, better clients and faster results OR continuing to get ghosted and be overlooked when you have something life-changing to offer…

The Proven Process
of GUIDE Culture

So, if you’re still here, it’s time for some tough love…

  • If you’re a business owner or an entrepreneur and you were ready YESTERDAY to take your business to the next level… you need sales skills.
  • If you have the role of a leader (or you WANT that role!) where you need to be able to consistently get buy-in from your staff or team members… you need sales skills.
  • If you’re going at your dreams and vision alone right now, but you feel a calling to build something bigger than yourself… you need sales skills.
  • If you’re tired of feeling like you’re guessing at sales conversations and you’re ready to kick the slime and start truly serving like you set out to do… you need sales skills.
  • If you’re exhausted from trying ALL THE STRATEGIES and you’re searching for a better way to do business that you can GO DEEPER, and get better in daily… you need sales skills.


If you’ve got your sights set on leading your way to a legacy that’s better than you can even imagine today… you need sales skills.

We honestly have chills thinking about the lives you’ll get to change when you join—especially YOUR OWN. 

This just might be the most sales-transforming and soul-changing 8 weeks you’ve experienced yet. 

We are pulling for you, always. See you inside?









Wanna chat before enrolling?
DM us @theguideculture on Instagram with the first
word ‘BANANAS’
and you’ll be the first to hear back
from a GUIDE Culture team member!


Need a little more proof?
Check out these WINS:

“Before GUIDE Culture, I was feeling like, “am I really helping people?” After GUIDE Culture, I feel like, “wow, people DO need what I have!” I feel like I’ve been digging and digging and digging and I’ve FINALLY struck gold.”

- koby l.
“I thought that I didn’t need GUIDE Culture, I am good at sales. I finally went and I realized that everything I thought about not needing GC could not have been further from the truth. When I went I realized I could take my business TRULY to the next level with the skills that I learned. If you think you don’t need this training, that’s when you probably need it the most.”
- megan
“When I am in high level business meetings, I feel so confident in the way I ask questions and present material because GUIDE Culture has given me the what, the how, and the ability to practice my skills. I am so thankful.”
- natalie

“I’ve made a lot of investments in my business. GUIDE Culture gives you the how unlike anything else. This is going to help me get clients AND serve the clients I already have so much better.”

- lindsey


Wanna chat before enrolling?
DM us @theguideculture on Instagram with the first
word ‘BANANAS’
and you’ll be the first to hear back
from a GUIDE Culture team member!


*via the Money Back Guarantee, students may request the money paid towards their training after 6 months back by emailing . Students effort and thus upholding their end of the guarantee will be evaluated based on the following: watched every training to 100% completion, came to the lab for the full duration each week, student’s coach can attest to full effort given over the 8 weeks, completed certification after 8 weeks. Content using the GUIDE Method may be requested.


The GOLD Experience



YOUR PRICE: $10,497


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