Recently Kat asked a room full of top saleswomen “What’s the first thing that comes to your mind when you think of sales?” Gross. Grimy. Icky. Pushy. From a group of SUCCESSFUL sales women. These women enjoy the work that they’re doing. They’re changing lives. Let’s unpack some of thee reasons sales feel gross (and […]
EPI 292: 5 Pieces of Hard Feedback I’ve Received that You Can Borrow
Feedback: important for growth, yet sometimes hard to digest. Here at GUIDE Culture HQ, we’ve worked hard to develop a culture of feedback, where everyone feels comfortable not only giving, but receiving feedback as well. After every meeting, presentation, project or collaboration we ask “How would you rate that on a scale of 1-10” and […]
EPI 290: Do More Followers Equal More Sales?
If your in any type of business, the ultimate goal is grow sales. That’s the foundation of business. When you have an online presence, you want to grow your audience because surely more eyes means more sales, right? In many ways, sales is absolutely a numbers game. More than that, it’s a communication game. No […]
EPI 288: 5 Books That Shaped Me as a Leader
Leaders are readers. That’s a hill we’ll die on here at GUIDE Culture. Reading is one of the most efficient ways to acquire information and we know that leaders need a tool box full of general information to analyze and seize opportunities. In a study done by Anne E. Cunningham, when comparing the knowledge of […]
EPI 286: Managing Your Expectations
Have you ever invested in a course, and not gotten the results you wanted? Maybe you followed your uplines playbook to the T and are still struggling to make sales while she’s earning bonus incentives for hers. You have high expectations for what you plan to achieve, and sometimes those expectations aren’t met. What if […]
EPI 284: How to Be Interesting
With millions of users on various social media platforms, it can be difficult to stay interesting. How do you make someone stop scrolling, and better yet – how do you get them to take an action step towards buying from you? Our Creative Director, Courtney is the brains behind the look and feel of all […]
EPI 282: How Much is Too Much Personal Life to Share?
We’ve all heard that in order for people to buy from you they need to know you, like you, and trust you. However, being liked, known, and trusted simply isn’t enough. You may LIKE going to dinner with your friend, and you KNOW she is a good enough person to TRUST to watch your children. […]
EPI 280: Warning if you sell!
Great! You know how to sell. You’ve got a steady stream of income. People listen to you. People buy from you. Congratulations. You’ve unlocked level one of a business! But is it sustainable? Do you see yourself selling the same way in the next 5 or 10 years? If not, why not start selling like […]
EPI 278: From Good to Great
If you’re like most people, the thought of giving any kind of presentation makes you weak in the knees. People are staring. Lights are bright. You’re the center of attention. It’s intimidating. But what if I told you there’s a way you can embrace public speaking? You can command your stage with confidence and communicate […]
EPI 276: Launch Debrief with Jordan Perry
Have you ever been told you need to “beat the algorithm” or maybe “paid advertising is the only way you’ll be seen”? We know we certainly have! And we bit into that apple a few times, and bit off more than we could chew. Paid ads didn’t work. We spent money with absolutely zero return. […]